What Buyers and Sellers Value Most When Buying or Selling a Home

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• Honesty and integrity

• Knowledge of the process

• Responsiveness and attention to detail

• Understands the local housing market

• Communication skills

• Negotiation skills

• Engaging personality

• Problem solver mindset

• No high-pressured sales

• No sales scripts

• No long-term agency agreements

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Real estate agents should strive to stand out from their competitors by demonstrating their value proposition. Buyers and sellers require trustworthy guidance and valuable information to feel confident in their real estate investments, and this is where a professional real estate agent's expertise becomes crucial.